Following rumors earlier this week that As a service is approaching, Amazon has officially announced its walking new ad supported music streaming service-not confused with other two music services-for Alexa-enabled devices.
The service has made its debut Thursday in the midst of some other updates from the company (including, notably, a clear agreement with Google). The streaming service lends itself as a free alternative for people with a Alexa-enabled device but without Prime membership (and thus accessing Prime Music) or a subscription to Amazon Music Unlimited, other [SangayonsinasabingAmazonnaangmgamay-aringEchodeviceaymaaaringmagtanongkayAlexaupangkuninangisangistasyonngartistgenreoplaylistatangvoiceassistantaymagtatakdangserbisyonasuportadongadAyonsaTechCrunchanglibrengserbisyosaAmazonaynagbabahaginglibrarynitosaPrimeMusicnamayhalos2milyongkantaSakabilangbandaangAmazonMusicUnlimitedaymayroongisangcatalognghigitsa50milyongmgakanta
the service is a benefit to both the owner of Echo without access to paid services of Amazon's music as well, of course, the company. As TechCrunch said, a sponsored ad-supported ad linked to Alexa-enabled devices opens new revenue opportunities-and certainly, if any company needs more than our money, it's Amazon.
The Billboard broke the news last week that Spotify's free competitor on Amazon was just around the corner. In order to secure licenses for free music, the report said the company was "offered to initially pay several record labels per stream, regardless of how much Amazon advertising is selling."
Separately, Amazon announced Thursday it was good on Google and again offering YouTube to Fire TV, while Amazon Prime Video will return to Chromecast devices. Of course, there are some caveats. But this is the Amazon we are talking about, after all. What do you expect?