Investing.com – Shares of Helios and Matheson have been suspended on Wednesday, ending his 15-year journey as a listed company.
The suspension of its shares was one day after removing Helios from Nasdaq. Sharing began trading at the counter, the company said.
This may be the end of Helios and Matheson as a listed public company, but it marks the start of a new chapter for its subscription business services MoviePass Entertainment, which it acquired in December 201
MoviePass has become a child problem for Helios and Matheson $ 9.99 per month that all-you-can-eat movie subscription model is full of issues.
The MoviePass app is clunky, much to the disturbance of customers. A move to cut back on the number of movies that can be seen by customers in theaters with subsidized proved subscriptions it came at a time when rivals, including AMC (NYSE :), launched similar plans subscription.
But free from the Helios and Matheson chains, with the discretion of its subscription plans, MoviePass is expected to adopt a simpler model to reel subscribers.
MoviePass will reinforce a bait-the-hook strategy, or, moreover, adjust the screen to MoviePass movies the subscribers will pay to see in a bid to avoid some of the earlier pitfalls .
The road to new startups for MoviePass, however, is far from smooth as the experience of going to a movie is shining in online streaming companies like Netflix (NASDAQ :), according to a report.
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